social media coordinator
Description
Position Title: Social Media Coordinator Reports To: Marcomm Manager Pay Grid: $19/hour Department: Association Services Hours: 30 hours/week Our Culture: YMCA of Southeastern Alberta strives to integrate our commitment to diversity and social inclusion in all that we do. We believe that strong leadership is created through the sharing of diverse experiences and perspectives. We actively seek candidates who embody these principles and who reflect the many dimensions of the communities we serve. We are a charitable organization that provides health and fitness opportunities, employment services, licensed childcare, and various community programs in Medicine Hat, Redcliff, and Brooks. When you work at the YMCA, you?ll play an important part in building strong, thriving communities while positively impacting people?s lives. Join our team at the Y, a place where everyone belongs ? including you! Our mission and core values are brought to life by our culture. In the Y, we strive to live our cause of strengthening communities with purpose and intentionality every day, demonstrating our values in action. We do the right thing. We are caring, respectful, honest, and responsible in all that we do. We put people first. We believe in each other ? honouring our strengths, diversity, perspectives, and passions. We keep our promises. We do what we say we will do. We lead by example. We are courageous, speaking with conviction and always willing to listen and collaborate. What qualifications are we looking for? At the YMCA of Southeastern Alberta, we strive to ensure our employees are a good fit based on their strengths, interests, and future goals. The successful candidate will have the following: Education/Certifications/Credentials/Professional Registration * Have or are pursuing a Degree or Diploma in Graphic Design, Marketing, Web Design or equivalent * Standard First Aid, CPR-Level C * Evidence of a clear Police Information Check (with Vulnerable Secor Search if applicable) within the last six months * Must have a valid driver?s license with a class 07 automobile insurance coverage business use (or pleasure with occasional business use) and a minimum of $2,000,000 in liability coverage if required Knowledge & Skills * Proficiency in Adobe Creative Suite, Microsoft Office, and Canva required * Proficiency in Meta Business Suite, Google Ads, Twitter Advertising required * Office experience preferred * Photography and editing skills an asset * Video Editing Skills is an asset * Time management and organizational skills * Ability to work effectively, efficiently, independently, and under pressure * Strong writing, grammar, and spelling skills preferred What does this role look like at the YMCA of Southeastern Alberta? Reporting to the Manager of Communications and Marketing the Social Media Coordinator responsible for managing our brand?s online presence, including but not limited to, researching audience preferences, creating engaging content, measuring web traffic, and facilitating online conversations. The responsibilities and duties of this role will include but is not limited to: * Work with the Marcomm team to promote the YMCA association and achieve optimal collective results * Oversee and manage posting for Facebook, Instagram, Twitter, Youtube, and LinkedIn * Create and manage digital ad campaigns across various platforms, including delivering analytics to assess campaign success, and trouble shoot for optimum reach and efficacy. * Post with the highest standard of clarity, accuracy, professionalism, and integrity. * Know and execute current trends on social media platforms and algorithms. (e.g., specifications and policies). * Create videos and reels of all YMCA departments for social media. * Assist Communications & Marketing Manager in expanding, organizing, and maintaining the YMCA Photo Library The Benefits to Joining our Team: * Paid wellness days and benefits package after 3-month p