Description
We are seeking an experienced Marketing Solution Architect to lead the design, integration, and optimization of marketing technology solutions that support Client SMB Marketing ecosystem. This role will drive marketing systems architecture, data integration, campaign enablement, and performance measurement while partnering with cross-functional teams across Marketing, CRM Development, Ops, SalesOps, and Enterprise Data. Key Responsibilitie sDesign and implement scalable marketing technology solutions, including data flows, system integrations, and campaign frameworks .Define technical architecture for tracking, tagging, lead management, audience segmentation, and attribution .Ensure seamless integration between CRM, marketing automation, CDP, analytics, and other marketing platforms .Establish standards for campaign tracking, data governance, and attribution measurement .Translate business and marketing requirements into technical specifications and scalable solutions .Collaborate with technical and business stakeholders to deliver system enhancements and process improvements .Document system architecture, data flows, and integration requirements .Drive automation, optimization, and continuous improvement across the marketing technology ecosystem .Troubleshoot and resolve complex marketing data, integration, and reporting issues .Stay current with emerging technologies, including AI and Copilot solutions, and recommend enhancements . Required Qualificatio nsBachelor's degree in Marketing, Information Technology, Business, or a related field (or equivalent experience ).10+ years of experience in marketing technology, data architecture, systems integration, or related field s.Strong expertise with Salesforce CRM, Marketo/Pardot, CDPs, analytics tools, attribution platforms, ETL/integration tools, and digital marketing technologie s.Deep understanding of data architecture, data modeling, and enterprise system integration s.Proven experience designing and implementing scalable marketing technology solution s.Experience collaborating with enterprise data, BI, engineering, and marketing team s.Strong analytical, troubleshooting, and problem-solving skill s.Excellent communication and stakeholder management abilitie s. Preferred Ski llsExperience working in large enterprise environmen ts.Knowledge of AI-driven marketing technologies and automation too ls.Ability to translate technical concepts into business-friendly solutio ns.